WHAT WE DO

WHAT WE DO

" We are small enough to be fresh and flexible, but big enough to handle anything. "

We are small enough to be fresh and flexible, but big enough to handle anything.

We are small enough to be fresh and flexible, but big enough to handle anything.

— Brio Animation —

— Brio Animation —

— Brio Animation —

3D_CGI_Thumb002

3D Customized Luxury Items

3D Customized Luxury Items

3D Customized Luxury Items

3D Customized Luxury Items

By creating 3D models of your products, you gain full control over any image needed, with numerous variations of materials for your entire inventory.
We craft highly detailed models so you can achieve extreme close-up shots of your products. Additionally, we build our models the same way they are constructed in real life - from multiple parts that can vary in design and material - giving you the flexibility to create any variation from the same model.
By integrating advanced AI technologies, we streamline the customization process, enabling rapid adjustments and enhancing the realism of your 3D models. This fusion of technology and artistry allows you to showcase your luxury items like never before.

 

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.


We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.


We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.

We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

By creating 3D models of your products, you gain full control over any image needed, with numerous variations of materials for your entire inventory.
We craft highly detailed models so you can achieve extreme close-up shots of your products. Additionally, we build our models the same way they are constructed in real life - from multiple parts that can vary in design and material - giving you the flexibility to create any variation from the same model.
By integrating advanced AI technologies, we streamline the customization process, enabling rapid adjustments and enhancing the realism of your 3D models. This fusion of technology and artistry allows you to showcase your luxury items like never before.

 

Apple vision pro bright

VR and AR Enhanced by AI

In today's world, we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. Being memorable has become an increasingly difficult goal to achieve.
Virtual Reality (VR) and Augmented Reality (AR) enable the sensation of presence—the feeling as though you're actually there and seamlessly combining the digital world with the real one. The user is fully immersed and interactively engaged, capturing their full attention.
VR provides a completely immersive experience that we all tend to remember, while AR enriches the real environment by overlaying digital content, creating interactive and engaging experiences.
 

 

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

In today's world, we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. Being memorable has become an increasingly difficult goal to achieve.
Virtual Reality (VR) and Augmented Reality (AR) enable the sensation of presence—the feeling as though you're actually there and seamlessly combining the digital world with the real one. The user is fully immersed and interactively engaged, capturing their full attention.
VR provides a completely immersive experience that we all tend to remember, while AR enriches the real environment by overlaying digital content, creating interactive and engaging experiences. 

 

AI_woman

AI Eco System

3D Customized Watches

Digital or tactile? Real Photography? CGI? Or perhaps a fusion enhanced by AI?
We love to surprise our clients by delivering the unexpected - crafting sleek, precise and bold images that are simply distinct and technically outstanding visual experiences.
By integrating advanced AI technologies, we elevate our creations to new heights, blending reality with the virtual to produce immersive and captivating visuals. We are obsessed with details and have a passion for making beautiful images with our unique signature style, which we have been perfecting for over 20 years. We have developed an AI eco system to deliver a one stop solution for digital fashion productions.

 

Digital or tactile? Real Photography or CGI? Or both?
We love to surprise our clients with the expected: making sleek, precise and bold images – simply distinct and technically outstanding visual experiences.


We are obsessed with the details and just love making beautiful images with our very own handwriting which we provide for over 20 years.
 

Digital or tactile? Real Photography or CGI? Or both?
We love to surprise our clients with the expected: making sleek, precise and bold images – simply distinct and technically outstanding visual experiences.

We are obsessed with the details and just love making beautiful images with our very own handwriting which we provide for over 20 years.

Digital or tactile? Real Photography? CGI? or perhaps a fusion enhanced by AI?
We love to surprise our clients by delivering the unexpected - crafting sleek, precise and bold images that are simply distinct and technically outstanding visual experiences.
By integrating advanced AI technologies, we elevate our creations to new heights, blending reality with the virtual to produce immersive and captivating visuals. We are obsessed with details and have a passion for making beautiful images with our unique signature style, which we have been perfecting for over 20 years. We have developed an AI eco system to deliver a one stop solution for digital fashion productions.

 

CGI 3D CUSTOMIZED LUXURY ITEMS

CGI 3D CUSTOMIZED
LUXURY ITEMS

CGI 3D CUSTOMIZED
LUXURY ITEMS

" Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever! "

Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever!

Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever!

Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever!

— Brio Animation —

— Brio Animation —

— Brio Animation —

Overview

3D Customized Watches

We have created and implemented a full 3D product pipeline using our innovative methods and technology, achieving stunning 3D visualizations of complex, difficult-to-model objects. By doing so, we control thousands of products whose colors, textures, light-reflective qualities, density, and general material qualities mimic their real-world counterparts in photo-realistic detail. These virtual products are viewable from multiple angles and distances, both independently and on scale models, and are highly customizable. This advancement allows clients to interact with products in immersive ways, enhancing user engagement. Our pipeline bridges the gap between virtual and real objects, providing unparalleled realism in the digital space.

We have created and implemented a full 3D product pipe line, using our innovative methods and technology, achieving stunning 3D visualizations of complex, difficult-to-model objects.  By doing so we control thousands of products whose colors, textures, light-reflective qualities, density, and general material qualities mimic their real-object counterparts in photo-realistic detail. The virtual products are viewable from multiple angles and distances, both independently and on scale models, and are highly customizable.

We have created and implemented a full 3D product pipe line, using our innovative methods and technology, achieving stunning 3D visualizations of complex, difficult-to-model objects.  By doing so we control thousands of products whose colors, textures, light-reflective qualities, density, and general material qualities mimic their real-object counterparts in photo-realistic detail. The virtual products are viewable from multiple angles and distances, both independently and on scale models, and are highly customizable.

Technical

In recent years, CGI technology has leaped forward. Rendering 3D images once required significant time and multiple computers. Today, this process is exponentially faster, and image quality has improved thanks to GPU rendering with engines that calculate real-world physics. You can achieve highly realistic images, making virtual items indistinguishable from real ones. Rendering entire inventories is now feasible. We've overcome hurdles in achieving real-time 3D models over the web. Real-time rendering of diamonds and luxury items online allows customers to interact with high-quality 3D models through web browsers, enhancing engagement and providing an immersive shopping experience. By integrating these advancements, we offer solutions that bring your products to life with unparalleled realism and interactivity.

In recent years there has been a technological leap in CGI - not long ago rendering a 3D image took a long time and many computers, today that procedure is multiple times faster and the quality of imagery is enhanced considerably due to GPU (Graphic Processing Unit) rendering with new physically based rendering engines (calculates real life physics). This means that today you can quickly achieve an image that looks highly realistic, making your virtual items look just like the real ones. Only a few years ago rendering entire inventories was just impossible.

In recent years there has been a technological leap in CGI - not long ago rendering a 3D image took a long time and many computers, today that procedure is multiple times faster and the quality of imagery is enhanced considerably due to GPU (Graphic Processing Unit) rendering with new physically based rendering engines (calculates real life physics). This means that today you can quickly achieve an image that looks highly realistic, making your virtual items look just like the real ones. Only a few years ago rendering entire inventories was just impossible.

In recent years there has been a technological leap in CGI - not long ago rendering a 3D image took a long time and many computers, today that procedure is multiple times faster and the quality of imagery is enhanced considerably due to GPU (Graphic Processing Unit) rendering with new physically based rendering engines (calculates real life physics). This means that today you can quickly achieve an image that looks highly realistic, making your virtual items look just like the real ones. Only a few years ago rendering entire inventories was just impossible.

Benefit

3D Customized Watches

For over two decades, we have successfully transitioned companies into the E-commerce market and improved the performance of established E-commerce retailers through virtual product expansion, 3D models, and interactive simulations. Our success relies on the strengths of our automated production pipeline, which uses advanced technology to design and manage extensive virtual inventories. From mobile and smart-device applications to generative AI, virtual, and augmented reality solutions, we provide a comprehensive, state-of-the-art E-commerce package. This helps our clients stay ahead of their competitors through innovative methods and cutting-edge technology.

For over two decades, we have successfully transitioned companies into the E-commerce market and improved the performance of established E-commerce retailers through virtual product expansion, 3D models, and interactive simulations. Our success relies on the strengths of our automated production pipeline, which uses advanced technology to design and manage extensive virtual inventories. From mobile and smart-device applications to generative AI, virtual, and augmented reality solutions, we provide a comprehensive, state-of-the-art E-commerce package. This helps our clients stay ahead of their competitors through innovative methods and cutting-edge technology.

James Allen Ring Cusomization

James Allen Jewelry Designer

Ring workflow

James Allen Jewelry Designer

Hands render with ring, skin color

IWC demo movie

Vera Wang Jewelry Designer

Vera Wang Jewelry Designer

IWC demo movie

James Allen Jewelry Designer

AR headset2 copy

VR / AR / REAL TIME

VIRTUAL AND
AUGMENTED REALITY

VIRTUAL AND
AUGMENTED REALITY

" To remain relevant, luxury brands have to go where their consumer and new consuming audiences are. "

To remain relevant, luxury brands have to go where their consumer and new consuming audiences are.

To remain relevant, luxury brands have to go where their consumer and new consuming audiences are.

— 2014 Market Research on Luxury Goods - a general Survey by Deloitte —

— 2014 Market Research on Luxury Goods - a general Survey by Deloitte —

Overview

3D Customized Watches

Virtual Reality and Augmented Reality will substantially change how we interface with digital technologies, continuing the trend of humanizing our experiences. The borders between digital and physical worlds have been blurring for years, as consumers shop in virtual stores and meet in virtual spaces. The online world mirrors physical experiences, and increasingly we are seeing a paradigm shift. Real-life activities—from shopping to factory work—are becoming rich with digital information due to mobile internet and advances in natural user interfaces, giving the physical world digital characteristics. As a result, the line between online and offline experiences is increasingly blurred, leading to new ways we interact with technology.

Virtual Reality and augmented Reality will substantially change the way we interface with our digital technologies, by continuing the trend of humanizing our technology. The borders between the digital and physical worlds have been blurring for years, as consumers learned to shop in virtual stores and meet in virtual spaces. The online world mirrors experiences of the physical world, increasingly we are seeing a paradigm shift, as real life activities from shopping to factory work become rich with digital information, with mobile internet and advances in natural user interfaces, giving the physical world digital characteristics.

Virtual Reality and Augmented Reality will substantially change how we interface with digital technologies, continuing the trend of humanizing our experiences. The borders between digital and physical worlds have been blurring for years, as consumers shop in virtual stores and meet in virtual spaces. The online world mirrors physical experiences, and increasingly we are seeing a paradigm shift. Real-life activities—from shopping to factory work—are becoming rich with digital information due to mobile internet and advances in natural user interfaces, giving the physical world digital characteristics. As a result, the line between online and offline experiences is increasingly blurred, leading to new ways we interact with technology.

Technical

In recent years, advances in hardware and smartphones have opened the door for virtual reality, enabling high-resolution 3D models. Achieving full immersion requires technologies like real-time 3D, which displays virtual models without pre-rendering.
Creating realistic diamonds for real-time applications was our hardest task; after five years, we achieved results displayable on most devices, including smartphones.
We create immersive e-commerce experiences by combining advanced VR equipment, real-time rendering, and custom machine learning hand-tracking models, allowing users to use their own hands in the virtual world.
By integrating these technologies, we enhance user engagement and bring products to life in previously impossible ways.

In recent years, advances in hardware and smartphones have opened the door for virtual reality, enabling high-resolution 3D models. Achieving full immersion requires technologies like real-time 3D, which displays virtual models without pre-rendering.
Creating realistic diamonds for real-time applications was our hardest task; after five years, we achieved results displayable on most devices, including smartphones.
We create immersive e-commerce experiences by combining advanced VR equipment, real-time rendering, and custom machine learning hand-tracking models, allowing users to use their own hands in the virtual world.
By integrating these technologies, we enhance user engagement and bring products to life in previously impossible ways.

Benefit

3D Customized Watches

Creating a store where a customer can go through the entire inventory and try on any product they wish is now a possibility, without needing even one real ring or watch. This gives end users, especially Gen Z, who are well-educated and technically skilled, the ability to adapt quickly to a highly innovative and digital experience that offers unlimited product options. For businesses, this implies significant cost reduction. Not to mention what an attraction Extended Reality (XR) is—capturing the attention of tech-savvy consumers and providing a cutting-edge shopping experience that sets you apart from competitors. This technology enhances engagement and drives sales growth.

Creating a store where a customer can go through the entire inventory and try on any product they wish is now a possibility, without needing even one real ring or watch. This gives end users, especially Gen Z, who are well-educated and technically skilled, the ability to adapt quickly to a highly innovative and digital experience that offers unlimited product options. For businesses, this implies significant cost reduction. Not to mention what an attraction Extended Reality (XR) is—capturing the attention of tech-savvy consumers and providing a cutting-edge shopping experience that sets you apart from competitors. This technology enhances engagement and drives sales growth.

James Allen Ring Studio real-time app for full ring customization over the web

James Allen Ring Studio real-time app for full ring customization over the web

AR app development for James Allen on the SnapChat platform

AR app development for James Allen on the SnapChat platform

James Allen Virtual Store  Running On the Meta Oculus Headset

James Allen Virtual Store  Running On the Meta Oculus Headset

Real time Watch design app over the web

Real time Watch design app over the web

AI Eco System

REAL PHOTOGRAPHY MEETS CGI

REAL PHOTOGRAPHY
MEETS CGI

REAL PHOTOGRAPHY
MEETS CGI

AI Eco System

" Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise! "

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

— Oded Edelman CEO R2net —

— Oded Edelman CEO R2net —

Overview

3D Customized Watches

Understanding when to use CGI, generative AI, or a combination of both relies on experience and knowledge gained through problem-solving. The integration of CGI with cutting-edge generative AI represents a significant advancement in our industry. Over the past couple of years, we've been at the forefront of blending these innovative tools in projects ranging from editorials to commercials. Our extensive expertise comes from relentless experimentation, allowing us to develop methods that seamlessly fuse them together. Additionally, leveraging generative AI enables us to reduce production costs while maintaining exceptional quality.

Understanding when to use CGI, generative AI, or a combination of both relies on experience and knowledge gained through problem-solving. The integration of CGI with cutting-edge generative AI represents a significant advancement in our industry. Over the past couple of years, we've been at the forefront of blending these innovative tools in projects ranging from editorials to commercials. Our extensive expertise comes from relentless experimentation, allowing us to develop methods that seamlessly fuse them together. Additionally, leveraging generative AI enables us to reduce production costs while maintaining exceptional quality.

Technical

Discover Brio AI, your all-in-one platform for digital fashion production. Brio AI transforms the landscape of fashion imagery, replacing the need for traditional photoshoots. Quickly and efficiently create entire fashion productions using our intuitive tools.With Brio AI, you can train AI models to craft detailed images that capture specific poses and aesthetics, then enhance these images to brilliant 4K quality for use in digital formats or print.Explore fun features like “Sketch to Ring,” where you can doodle a ring design and Brio AI brings it to life as a realistic image. Brio AI simplifies the way you create, letting your creativity flourish without limits.

The secret to combining CGI with still life lays on mimicking the exact same specifications from the live shot in to a 3D environment. By using the same camera, lens and angle in the virtual set, we place the “actor” perfectly into the correct position. In addition, we create a HDRI (High Dynamic Range Imaging) file from a “chrome ball” that we place in the live set during the “shoot”, making sure that the lighting conditions are exactly the same in “both worlds”. Our models also include colors, textures, reflective qualities and densities that mimic the real Items with photorealistic details.

Discover Brio AI, your all-in-one platform for digital fashion production. Brio AI transforms the landscape of fashion imagery, replacing the need for traditional photoshoots. Quickly and efficiently create entire fashion productions using our intuitive tools.With Brio AI, you can train AI models to craft detailed images that capture specific poses and aesthetics, then enhance these images to brilliant 4K quality for use in digital formats or print.Explore fun features like “Sketch to Ring,” where you can doodle a ring design and Brio AI brings it to life as a realistic image. Brio AI simplifies the way you create, letting your creativity flourish without limits.

Benefit

3D Customized Watches

By working with Brio Animation there is no more need for any real product to be on set – it’s already done. Flexibility in changing the item in the image at any time, even long after the photo was taken, and still be able to perfectly combine them together. You have full control of brightness, highlights and reflections which you don’t get in real life. You save time by not using the actual product. Sometimes creating certain images cannot be done in real life, but using a real background combined with CG elements can produce an outstanding image.
There is no need to go to photoshoots, no models, no water girl, just a strong PC and the know how.

By working with Brio Animation there is no more need for any real product to be on set – it’s already done. Flexibility in changing the item in the image at any time, even long after the photo was taken, and still be able to perfectly combine them together. You have full control of brightness, highlights and reflections which you don’t get in real life. You save time by not using the actual product. Sometimes creating certain images cannot be done in real life, but using a real background combined with CG elements can produce an outstanding image.
There is no need to go to photoshoots, no models, no water girl, just a strong PC and the know how.

AI mixed with CGI

AI mixed with CGI

Generated AI video

Making of Process

All Rights Reserved to Brio Animation ltd ©2007 - 2019

All Rights Reserved to Brio Animation ltd ©2007 - 2019

All Rights Reserved to Brio Animation ltd ©2007 - 2019