WHAT WE DO

WHAT WE DO

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We are small enough to be fresh and flexible, but big enough to handle anything.

We are small enough to be fresh and flexible, but big enough to handle anything.

We are small enough to be fresh and flexible, but big enough to handle anything.

— Brio Animation —

— Brio Animation —

— Brio Animation —

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3D Customized Luxury Items

3D Customized Luxury Items

3D Customized Luxury Items

3D Customized Luxury Items

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.


We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.


We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.


We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.

We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.

We create high detailed models so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

vivey

Virtual and Augmented Reality

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

In today’s world we spend more time looking at screens than we do sleeping, and the amount of information absorbed is overwhelming, leading to short attention spans. “being memorable” has become a more and more difficult goal to achieve.

Virtual Reality (VR) enables the sensation of presence, the feeling as though you’re actually there. The users are fully immersed, thus achieving full attention from the user. VR gives you a real experience, 
something we all tend to remember.

STILL-MAZAL-GREY0109_2

Real Photography meets CGI

3D Customized Watches

Digital or tactile? Real Photography or CGI? Or both?
We love to surprise our clients with the expected: making sleek, precise and bold images – simply distinct and technically outstanding visual experiences.


We are obsessed with the details and just love making beautiful images with our very own handwriting which we provide for over 20 years.

 

Digital or tactile? Real Photography or CGI? Or both?
We love to surprise our clients with the expected: making sleek, precise and bold images – simply distinct and technically outstanding visual experiences.


We are obsessed with the details and just love making beautiful images with our very own handwriting which we provide for over 20 years.
 

Digital or tactile? Real Photography or CGI? Or both?
We love to surprise our clients with the expected: making sleek, precise and bold images – simply distinct and technically outstanding visual experiences.

We are obsessed with the details and just love making beautiful images with our very own handwriting which we provide for over 20 years.

Digital or tactile? Real Photography or CGI? Or both?
We love to surprise our clients with the expected: making sleek, precise and bold images – simply distinct and technically outstanding visual experiences.

We are obsessed with the details and just love making beautiful images with our very own handwriting which we provide for over 20 years.

CGI 3D CUSTOMIZED LUXURY ITEMS

CGI 3D CUSTOMIZED
LUXURY ITEMS

CGI 3D CUSTOMIZED
LUXURY ITEMS

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Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever!

Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever!

Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever!

Presenting your entire inventory in a flexible and precise way, by customizing and doing it once and forever!

— Brio Animation —

— Brio Animation —

— Brio Animation —

Overview

3D Customized Watches

We have created and implemented a full 3D product pipe line, using our innovative methods and technology, achieving stunning 3D visualizations of complex, difficult-to-model objects.  By doing so we control thousands of products whose colors, textures, light-reflective qualities, density, and general material qualities mimic their real-object counterparts in photo-realistic detail. The virtual products are viewable from multiple angles and distances, both independently and on scale models, and are highly customizable.

We have created and implemented a full 3D product pipe line, using our innovative methods and technology, achieving stunning 3D visualizations of complex, difficult-to-model objects.  By doing so we control thousands of products whose colors, textures, light-reflective qualities, density, and general material qualities mimic their real-object counterparts in photo-realistic detail. The virtual products are viewable from multiple angles and distances, both independently and on scale models, and are highly customizable.

We have created and implemented a full 3D product pipe line, using our innovative methods and technology, achieving stunning 3D visualizations of complex, difficult-to-model objects.  By doing so we control thousands of products whose colors, textures, light-reflective qualities, density, and general material qualities mimic their real-object counterparts in photo-realistic detail. The virtual products are viewable from multiple angles and distances, both independently and on scale models, and are highly customizable.

Technical

In recent years there has been a technological leap in CGI - not long ago rendering a 3D image took a long time and many computers, today that procedure is multiple times faster and the quality of imagery is enhanced considerably due to GPU (Graphic Processing Unit) rendering with new physically based rendering engines (calculates real life physics). This means that today you can quickly achieve an image that looks highly realistic, making your virtual items look just like the real ones. Only a few years ago rendering entire inventories was just impossible.

In recent years there has been a technological leap in CGI - not long ago rendering a 3D image took a long time and many computers, today that procedure is multiple times faster and the quality of imagery is enhanced considerably due to GPU (Graphic Processing Unit) rendering with new physically based rendering engines (calculates real life physics). This means that today you can quickly achieve an image that looks highly realistic, making your virtual items look just like the real ones. Only a few years ago rendering entire inventories was just impossible.

In recent years there has been a technological leap in CGI - not long ago rendering a 3D image took a long time and many computers, today that procedure is multiple times faster and the quality of imagery is enhanced considerably due to GPU (Graphic Processing Unit) rendering with new physically based rendering engines (calculates real life physics). This means that today you can quickly achieve an image that looks highly realistic, making your virtual items look just like the real ones. Only a few years ago rendering entire inventories was just impossible.

In recent years there has been a technological leap in CGI - not long ago rendering a 3D image took a long time and many computers, today that procedure is multiple times faster and the quality of imagery is enhanced considerably due to GPU (Graphic Processing Unit) rendering with new physically based rendering engines (calculates real life physics). This means that today you can quickly achieve an image that looks highly realistic, making your virtual items look just like the real ones. Only a few years ago rendering entire inventories was just impossible.

Benefit

3D Customized Watches

For a decade, we have successfully transitioned companies into the E-commerce market and improved the performance of established E-commerce retailers through virtual product expansion, 3D models, and interactive simulations. Our success relies on the strengths of automated production pipeline, which uses advanced technology to design and manage virtual inventories. From mobile and smart-device to virtual and augmented reality solutions, we provide a state-of-the-art E-commerce package helping our clients stay ahead of their competitors through advanced methods and technology.

For a decade, we have successfully transitioned companies into the E-commerce market and improved the performance of established E-commerce retailers through virtual product expansion, 3D models, and interactive simulations. Our success relies on the strengths of automated production pipeline, which uses advanced technology to design and manage virtual inventories. From mobile and smart-device to virtual and augmented reality solutions, we provide a state-of-the-art E-commerce package helping our clients stay ahead of their competitors through advanced methods and technology.

IWC demo movie

IWC demo movie

Vera Wang Jewelry Designer

Vera Wang Jewelry Designer

James Allen Jewelry Designer

James Allen Jewelry Designer

VR_Composite

VIRTUAL AND AUGMENTED REALITY

VIRTUAL AND
AUGMENTED REALITY

VIRTUAL AND
AUGMENTED REALITY

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To remain relevant, luxury brands have to go where their consumer and new consuming audiences are.

To remain relevant, luxury brands have to go where their consumer and new consuming audiences are.

To remain relevant, luxury brands have to go where their consumer and new consuming audiences are.

— 2014 Market Research on Luxury Goods - a general Survey by Deloitte —

— 2014 Market Research on Luxury Goods - a general Survey by Deloitte —

Overview

3D Customized Watches

Virtual Reality and augmented Reality will substantially change the way we interface with our digital technologies, by continuing the trend of humanizing our technology. The borders between the digital and physical worlds have been blurring for years, as consumers learned to shop in virtual stores and meet in virtual spaces. The online world mirrors experiences of the physical world, increasingly we are seeing a paradigm shift, as real life activities from shopping to factory work become rich with digital information, with mobile internet and advances in natural user interfaces, giving the physical world digital characteristics.

Virtual Reality and augmented Reality will substantially change the way we interface with our digital technologies, by continuing the trend of humanizing our technology. The borders between the digital and physical worlds have been blurring for years, as consumers learned to shop in virtual stores and meet in virtual spaces. The online world mirrors experiences of the physical world, increasingly we are seeing a paradigm shift, as real life activities from shopping to factory work become rich with digital information, with mobile internet and advances in natural user interfaces, giving the physical world digital characteristics.

By creating a 3D model of your product you gain full control of any image needed and in numerous variations of materials for your entire inventory.

We create high detailed modules so you can achieve extreme close up shots of your product, in addition we build our models the same way there build in real life - from many parts that can vary in design and material thus giving you flexibility in creating any variation from the same model.

Technical

In the last couple of years advances in hardware opened the door for virtual reality. The same goes for the smart phone industry, finally allowing them to present high resolution 3D models in vivid detail. To achieve full immersion, a feeling that you are “some ware else”, involves combining numerous technologies. We create real life experiences for the e-commerce market by combining state of the art headsets with low-latency constellation tracking systems, “Unreal Engine” (a real time renderer), Leap motion (hand tracking system) that 3D scans hands and hand gestures, allowing the user to see and use his/her actual hands in the virtual world.

Benefit

3D Customized Watches

Creating a store where a costumer can go through the entire inventory and try on any product he/she wishes is now a possibility, without even one real ring or watch needed. That gives the end users, also called the “millennials “who are well educated and technically skilled, the ability to adapt quickly to a highly innovative and digital experience that has unlimited product options. For you this implies cost reduction. Not to mention what an attraction VR is during exhibitions.  In the next few years Virtual and Augmented Reality will be a household product providing the end users new experiences from their home.

Revenue by year and platform

Digi-Capital-AR-VR-Platform-Revenue

2023 column totals in chart are in $70B to $75B range for AR (mobile AR/smart glasses) and $10B to $15B range for VR (mobile, standalone, console, PC) revenue

2023 column totals in chart are in $70B to $75B range for AR (mobile AR/smart glasses) and $10B to $15B range for VR (mobile, standalone, console, PC) revenue

James Allen Virtual Store  Running On HTC VIVE

James Allen Virtual Store  Running On HTC VIVE

Augmented Reality using a regular web cam

Augmented Reality using a regular web cam

Augmented Reality using a regular web cam

Augmented Reality using a regular web cam

Real time Render over the web

Real time Render over the web

REAL PHOTOGRAPHY MEETS CGI

REAL PHOTOGRAPHY MEETS CGI

REAL PHOTOGRAPHY
MEETS CGI

REAL PHOTOGRAPHY
MEETS CGI

REAL PHOTOGRAPHY
MEETS CGI

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Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

Go digital but never forget the soul, the haptic in the image. Brio Animation - fulfills this promise!

— Oded Edelman CEO R2net —

— Oded Edelman CEO R2net —

Overview

3D Customized Watches

Knowing when to use real life photography, pure CGI or a combination of both relies on years of production experience and knowledge gained through problem solving in the field. CGI combined with still life photography has been around for many years. We have been combining them for over two decades, from editorial to commercials. Our extensive knowledge of combining the two, comes from endless experimentation, allowing us to build methods that fuse them together perfectly.

Knowing when to use real life photography, pure CGI or a combination of both relies on years of production experience and knowledge gained through problem solving in the field. CGI combined with still life photography has been around for many years. We have been combining them for over two decades, from editorial to commercials. Our extensive knowledge of combining the two, comes from endless experimentation, allowing us to build methods that fuse them together perfectly.

Technical

The secret to combining CGI with still life lays on mimicking the exact same specifications from the live shot in to a 3D environment. By using the same camera, lens and angle in the virtual set, we place the “actor” perfectly into the correct position. In addition, we create a HDRI (High Dynamic Range Imaging) file from a “chrome ball” that we place in the live set during the “shoot”, making sure that the lighting conditions are exactly the same in “both worlds”. Our models also include colors, textures, reflective qualities and densities that mimic the real Items with photorealistic details.

The secret to combining CGI with still life lays on mimicking the exact same specifications from the live shot in to a 3D environment. By using the same camera, lens and angle in the virtual set, we place the “actor” perfectly into the correct position. In addition, we create a HDRI (High Dynamic Range Imaging) file from a “chrome ball” that we place in the live set during the “shoot”, making sure that the lighting conditions are exactly the same in “both worlds”. Our models also include colors, textures, reflective qualities and densities that mimic the real Items with photorealistic details.

Benefit

3D Customized Watches

By working with Brio Animation there is no more need for any real product to be on set – it’s already done. Flexibility in changing the item in the image at any time, even long after the photo was taken, and still be able to perfectly combine them together. You have full control of brightness, highlights and reflections which you don’t get in real life. You save time by not using the actual product. Sometimes creating certain images cannot be done in real life, but using a real background combined with CG elements can produce an outstanding image.

Making of Process

Making of Process

Replicating the lighting using the HDRI ball photographed on site

Replicating the lighting using the HDRI ball photographed on site

Replicating the lighting using the HDRI ball
photographed on site

All Rights Reserved to Brio Animation ltd ©2007 - 2019

All Rights Reserved to Brio Animation ltd ©2007 - 2019

All Rights Reserved to Brio Animation ltd ©2007 - 2019